Saturday, February 25, 2006

Scratchpad: Virtual Goods as Real Content

Mark Wallace, "Touching Aimee's Panties", The Escapist, Issue 8

"For those who've never set foot in a virtual world it's hard to imagine why someone would pay cash for a sword or a skirt that's made of nothing but software. But what even most gamers don't realize is that the things they're buying and selling in online worlds aren't virtual at all.

You might not be able to hold Aimee's panties in your hand (as much as you might like to), but that's not the point. You're not buying them because you want to wear them in the real world. You're buying them because they add something to the character you're guiding through the online world. They add to the story that unfolds on your computer screen each time you log into Second Life. In that sense, they're no different from buying the latest issue of your favorite manga or taking yourself to the movies. When you buy a DVD you're not paying for a piece of plastic (which costs pennies to produce), you're paying for the content stored on it. And Aimee's skirts and stockings are content in much the same way. There's really nothing virtual about them."

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