- Dave Miller, senior global brand manager at THQ.
- Julie Shumaker, EA's director of video-game ad sales.
- Chicago's Play, a division of media buyer and planner Starcom MediaVest Group, helps match in-game advertisers with developers. Contacts: Tim Harris and PJ MacGregor (press release, June 13, 2003)
- Ogilvy Interactive, a division of international agency Ogilvy Worldwide, is currently working with in-game ad companies to research how to best target the coveted 18- to 34-year-old male market.