Second Life: Wells Fargo's Stagecoach Island Moves to Active Worlds

Screenshot of Stagecoach Island viewed from the Active Worlds browser. Source: Cristiano Midnight on Second Life forum post.

Wells Fargo has quitely moved its Stagecoach Island - an in-game initiative they announced last September (covered by AdLab) - from Second Life to Active Worlds. Unlike Second Life, Active Worlds encourage thrid-party in its game and offer a rate card on their website. The current formats are a 3d banner and a banner ad on flying blimps.

• Coverage on Clickable Culture.
• Commentary on Rebang.

Screenshot of the Stagecoach Island on Second Life. Source: wuvme Karuna on a Second Life forum post.